Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks.

NEIGHBOURS INFLUENCE BUYING DECISIONS

However objective we believe ourselves to be, most of us do not judge a product solely on its merits, considering quality, value and style before making a decision. (34) ________, we are easily influenced by the people around us.

There is nothing wrong with this. It is probably a smarter way to make decisions than (35) ________ on only our own opinions. But it does make life hard for companies. They have long understood that groups of friends and relatives tend to buy the same products, but understanding the reasons has been tricky. It is because they are so similar with (36)________ to how much money they make and what television ads they watch that they independently arrive at the same decision? Or do they copy one another, perhaps (37) ________ envy or perhaps because they have shared information about the products?

Research in Finland recently found overwhelming evidence that neighbours have a big influence on buying decisions. When one of a person’s ten nearest neighbours bought a car, the chances (38) ________ that person would buy a car of the same brand during the next week and a half rose by 86 per cent. The researchers argued that it was not just a matter of envy. Used cars seemed to attract neighbours even more than new cars. This suggested that people were not trying to keep up with their neighbours, they were keen to learn from them. Since used cars are less reliable, a recommendation of one can strongly influence a buying decision.

Điền vào ô 36

Mark the letter A, B, C, or D on your answer sheet to indicate the sentence that is closest in meaning to each of the following questions.

“Never borrow money from friends”, my father said

Mark the letter A, B, C, or D on your answer sheet to indicate the sentence that is closest in meaning to each of the following questions.

People believe that 13 is an unlucky number.

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the questions.

Accustomed though we are to speaking of the films made before 1927 as “silent”, the film has never been, in the full sense of the word,silent. From the very beginning, music was regarded as an indispensable accompaniment; when the Lumiere films were shown at the first public film exhibition in the United States in February 1896, they were accompanied by piano improvisations on popular tunes. At first, the music played bore no special relationship to the films; an accompaniment of any kind was sufficient. Within a very short time, however, the incongruity of playing lively music to a solemn film became apparent, and film pianists began to take some care in matching their pieces to the mood of the film.

As movie theaters grew in number and importance, a violinist, and perhaps a cellist, would be added to the pianist in certain cases, and in the larger movie theaters small orchestras were formed. For a number of years the selection of music for each film program rested entirely in the hands of the conductor or leader of the orchestra, and very often the principal qualification for holding such a position was not skill or taste so much as the ownership of a large personal library of musical pieces. Since the conductor seldom saw the films until the night before they were to be shown (if, indeed, the conductor was lucky enough to see them then), the musical arrangement was normally improvised in the greatest hurry.

To help meet this difficulty, film distributing companies started the practice of publishing suggestions for musical accompaniments. In 1909, for example, the Edison Company began issuing with their films such indications of mood as “pleasant”, “sad”, “lively”. The suggestions became more explicit, and so emerged the musical cue sheet containing indications of mood, the titles of suitable pieces of music, and precise directions to show where one piece led into the next.

Certain films had music especially composed for them. The most famous of these early special scores was that composed and arranged for D.W. Griffith’s film Birth of a Nation, which was released in 1915.

Which of the following  notations is most likely to have been included on a musical cue sheet of the early 1900’s?

Dr. Evans has ________ a valuable contribution to the life of the school.

Mark the letter A, B, C or D on your answer sheet to indicate the word(s) OPPOSITE in meaning to the underlined word(s) in each of  the following questions.

In 1864 George Pullman designed a sleeping car that eventually saw widespread use.

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the questions.

Accustomed though we are to speaking of the films made before 1927 as “silent”, the film has never been, in the full sense of the word,silent. From the very beginning, music was regarded as an indispensable accompaniment; when the Lumiere films were shown at the first public film exhibition in the United States in February 1896, they were accompanied by piano improvisations on popular tunes. At first, the music played bore no special relationship to the films; an accompaniment of any kind was sufficient. Within a very short time, however, the incongruity of playing lively music to a solemn film became apparent, and film pianists began to take some care in matching their pieces to the mood of the film.

As movie theaters grew in number and importance, a violinist, and perhaps a cellist, would be added to the pianist in certain cases, and in the larger movie theaters small orchestras were formed. For a number of years the selection of music for each film program rested entirely in the hands of the conductor or leader of the orchestra, and very often the principal qualification for holding such a position was not skill or taste so much as the ownership of a large personal library of musical pieces. Since the conductor seldom saw the films until the night before they were to be shown (if, indeed, the conductor was lucky enough to see them then), the musical arrangement was normally improvised in the greatest hurry.

To help meet this difficulty, film distributing companies started the practice of publishing suggestions for musical accompaniments. In 1909, for example, the Edison Company began issuing with their films such indications of mood as “pleasant”, “sad”, “lively”. The suggestions became more explicit, and so emerged the musical cue sheet containing indications of mood, the titles of suitable pieces of music, and precise directions to show where one piece led into the next.

Certain films had music especially composed for them. The most famous of these early special scores was that composed and arranged for D.W. Griffith’s film Birth of a Nation, which was released in 1915.

It can be inferred that orchestras conductors who worked in movie theaters needed to ________.

Mark the letter A, B, C or D on your answer sheet to indicate the word(s) CLOSEST in meaning to the underlined word(s) in each of  the following questions.

He was asked to account for his presence at the scene of crime.

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks.

NEIGHBOURS INFLUENCE BUYING DECISIONS

However objective we believe ourselves to be, most of us do not judge a product solely on its merits, considering quality, value and style before making a decision. (34) ________, we are easily influenced by the people around us.

There is nothing wrong with this. It is probably a smarter way to make decisions than (35) ________ on only our own opinions. But it does make life hard for companies. They have long understood that groups of friends and relatives tend to buy the same products, but understanding the reasons has been tricky. It is because they are so similar with (36)________ to how much money they make and what television ads they watch that they independently arrive at the same decision? Or do they copy one another, perhaps (37) ________ envy or perhaps because they have shared information about the products?

Research in Finland recently found overwhelming evidence that neighbours have a big influence on buying decisions. When one of a person’s ten nearest neighbours bought a car, the chances (38) ________ that person would buy a car of the same brand during the next week and a half rose by 86 per cent. The researchers argued that it was not just a matter of envy. Used cars seemed to attract neighbours even more than new cars. This suggested that people were not trying to keep up with their neighbours, they were keen to learn from them. Since used cars are less reliable, a recommendation of one can strongly influence a buying decision.

Điền vào ô 35

Mark the letter A, B, C, or D on you answer sheet to indicate the sentence that best combines each pair of sentences in the following questions.

He is very intelligent. He can solve all the problems in no time.

Carnegie Hall was the first building in New York designing specially for                                                               

orchestral music.

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the questions.

Accustomed though we are to speaking of the films made before 1927 as “silent”, the film has never been, in the full sense of the word,silent. From the very beginning, music was regarded as an indispensable accompaniment; when the Lumiere films were shown at the first public film exhibition in the United States in February 1896, they were accompanied by piano improvisations on popular tunes. At first, the music played bore no special relationship to the films; an accompaniment of any kind was sufficient. Within a very short time, however, the incongruity of playing lively music to a solemn film became apparent, and film pianists began to take some care in matching their pieces to the mood of the film.

As movie theaters grew in number and importance, a violinist, and perhaps a cellist, would be added to the pianist in certain cases, and in the larger movie theaters small orchestras were formed. For a number of years the selection of music for each film program rested entirely in the hands of the conductor or leader of the orchestra, and very often the principal qualification for holding such a position was not skill or taste so much as the ownership of a large personal library of musical pieces. Since the conductor seldom saw the films until the night before they were to be shown (if, indeed, the conductor was lucky enough to see them then), the musical arrangement was normally improvised in the greatest hurry.

To help meet this difficulty, film distributing companies started the practice of publishing suggestions for musical accompaniments. In 1909, for example, the Edison Company began issuing with their films such indications of mood as “pleasant”, “sad”, “lively”. The suggestions became more explicit, and so emerged the musical cue sheet containing indications of mood, the titles of suitable pieces of music, and precise directions to show where one piece led into the next.

Certain films had music especially composed for them. The most famous of these early special scores was that composed and arranged for D.W. Griffith’s film Birth of a Nation, which was released in 1915.

It may be inferred from the passage that the first musical cue sheets appeared around ________.

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the questions.

Accustomed though we are to speaking of the films made before 1927 as “silent”, the film has never been, in the full sense of the word,silent. From the very beginning, music was regarded as an indispensable accompaniment; when the Lumiere films were shown at the first public film exhibition in the United States in February 1896, they were accompanied by piano improvisations on popular tunes. At first, the music played bore no special relationship to the films; an accompaniment of any kind was sufficient. Within a very short time, however, the incongruity of playing lively music to a solemn film became apparent, and film pianists began to take some care in matching their pieces to the mood of the film.

As movie theaters grew in number and importance, a violinist, and perhaps a cellist, would be added to the pianist in certain cases, and in the larger movie theaters small orchestras were formed. For a number of years the selection of music for each film program rested entirely in the hands of the conductor or leader of the orchestra, and very often the principal qualification for holding such a position was not skill or taste so much as the ownership of a large personal library of musical pieces. Since the conductor seldom saw the films until the night before they were to be shown (if, indeed, the conductor was lucky enough to see them then), the musical arrangement was normally improvised in the greatest hurry.

To help meet this difficulty, film distributing companies started the practice of publishing suggestions for musical accompaniments. In 1909, for example, the Edison Company began issuing with their films such indications of mood as “pleasant”, “sad”, “lively”. The suggestions became more explicit, and so emerged the musical cue sheet containing indications of mood, the titles of suitable pieces of music, and precise directions to show where one piece led into the next.

Certain films had music especially composed for them. The most famous of these early special scores was that composed and arranged for D.W. Griffith’s film Birth of a Nation, which was released in 1915.

The passage mainly discusses music that was ________.

Read the following passage and mark the letter A, B, C or D on your answer sheet to indicate the correct answer to each of the questions.

Accustomed though we are to speaking of the films made before 1927 as “silent”, the film has never been, in the full sense of the word,silent. From the very beginning, music was regarded as an indispensable accompaniment; when the Lumiere films were shown at the first public film exhibition in the United States in February 1896, they were accompanied by piano improvisations on popular tunes. At first, the music played bore no special relationship to the films; an accompaniment of any kind was sufficient. Within a very short time, however, the incongruity of playing lively music to a solemn film became apparent, and film pianists began to take some care in matching their pieces to the mood of the film.

As movie theaters grew in number and importance, a violinist, and perhaps a cellist, would be added to the pianist in certain cases, and in the larger movie theaters small orchestras were formed. For a number of years the selection of music for each film program rested entirely in the hands of the conductor or leader of the orchestra, and very often the principal qualification for holding such a position was not skill or taste so much as the ownership of a large personal library of musical pieces. Since the conductor seldom saw the films until the night before they were to be shown (if, indeed, the conductor was lucky enough to see them then), the musical arrangement was normally improvised in the greatest hurry.

To help meet this difficulty, film distributing companies started the practice of publishing suggestions for musical accompaniments. In 1909, for example, the Edison Company began issuing with their films such indications of mood as “pleasant”, “sad”, “lively”. The suggestions became more explicit, and so emerged the musical cue sheet containing indications of mood, the titles of suitable pieces of music, and precise directions to show where one piece led into the next.

Certain films had music especially composed for them. The most famous of these early special scores was that composed and arranged for D.W. Griffith’s film Birth of a Nation, which was released in 1915.

According to the passage, what kind of business was the Edison Company?

Mark the letter A, B, C or D on your answer sheet to indicate the word whose underlined part differs from the other three in the position of primary stress in each of the following questions.

Mark the letter A, B, C or D on your answer sheet to indicate the word that differs from the other three in the position of primary stress in each of the following questions.